Public Speaking is Part of a Global Leader’s Toolkit: Allison Shapira for The European Financial Review

Is public speaking the same across cultures? In this article for The European Financial Review, I discuss the similarities and differences in communication across cultures and share three tips regarding the universal process of preparing to speak in public. 

Introduction

Around the world, public speaking is a key leadership skill that has a powerful impact on your organisation’s productivity and business results. For the benefit of global companies and executives, this article explains what is universal about public speaking and what is culturally specific, so that we can harness the power of communication to effectively persuade and influence others.

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european financial review allison shapira article